Jay Abraham speaks at one of T.Harv Eker’s events on strategy and leverage (marketing).
Jay is known for his ability to think “way outside the box.”
Video is in 5 parts and shared by Rich Schfren.
Jay Abraham – Part I
Talks about a grounding philosophy that he lives by: “Strategy of Pre-eminance.”
Jay Abraham – Part 2
Everything you do is about solving a problem for somebody or achieving an opportunity – when you get clear on that you will own the world. The key to knowing that is ‘why.’
Jay Abraham – Part 3
Discusses the 3 primary ways to grow a business and shares the key concept of optimization: “Committing to get the highest and best use – the maximum (not the minimum) result of everything you do, including the maximum ethical, leverage you can out of the process” – Jay discusses further the elements you need to do it.
Jay Abraham – Part 4
Live hot seat coaching with business owner.
Jay Abraham – Part 5
Q&A – testing the market – start where you are and if it looks encouraging then revalidate.
